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Finding Balance: Juggling Client Work, Marketing, and Home Life as an Online Business Owner

Feeling overwhelmed by the demands of client work, marketing, and managing your home life? Don't worry; you're not alone (mom of 3 and biz owner here- send help!!).

In this post, we'll talk practical tips to help you find balance and maintain your sanity amid your busy entrepreneurial journey. 

The Struggle is Real: Challenges of Balancing It All as an Online Business Owner

As an online business owner, you wear multiple hats. Right? Tight client deadlines, marketing for your own business, & household duties can leave you feeling stretched thin. But there is a better way. A wayyyy better way– with the right strategies, finding balance is achievable. Well, I don't know about complete balance, but a healthy balance. Here's how...

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Setting Boundaries for Success

Setting clear boundaries is an absolute must for managing your workload effectively. Establish communication protocols with clients, designate specific work hours for marketing activities, and prioritize self-care. Learning to SAY NO and setting realistic expectations are crucial to avoiding burnout. (If you take nothing else away from this blog- let this section be it. I seriously can't stress enough how important setting and sticking to boundaries is.)

Prioritizing Tasks for Maximum Impact

Identify tasks that align with your business goals and focus on those first. Utilize project management tools and time-blocking to stay organized and maximize productivity. This could be as simple as color-coding your Google calendar or utilizing a more robust tool, like ClickUp, to keep all things for your business and personal life organized.

Streamlining Workflows: Tools and Techniques

You should be using automation tools in your business to streamline your operations. From scheduling meetings as soon as new clients onboard using your CRM (Honeybook), to scheduling social media posts (Metricool), and scheduling email newsletters (Flodesk), these tools can save you time and effort. Find the right tools for your business and optimize your workflows for efficiency. You’ll get time back to focus on the profitable parts of your business & the ones that you LOVE handling. 

Self-Care Strategies for Busy CEOs

Hustle culture is a real thing. And even if you don’t fall into that trap, as an online business owner, self-care is probably one task that keeps falling to the bottom of your to-do list. I suggest taking regular breaks, practicing mindfulness, and making time for activities that recharge & refuel you. Remember, self-care is the best care & your business’s success depends on YOU. 

For me, this looks like waking up before my kids wake up for the day, stretching & moving my body, and listening to a Bible devotional to help set the intention for the day.

Achieving Balance in the Digital Age

Balancing client work, marketing efforts, and home life as an online business owner may stress the 💩out of you, but I promise it's possible. You can find your perfect work-life balance by setting boundaries, prioritizing tasks, streamlining workflows, and prioritizing self-care. Implement these strategies today & you'll thank yourself later. To help me with structuring my client load each week, I try to map out the following week each Friday so that I know what's required of me and my team and can plan it out accordingly- ahead of time.

If you're tired of wearing all the hats and are ready for Ick-free social media management, CLICK HERE to discover how my services can take the stress away and give you time to focus on the parts of your business that bring you joy. 

**Oh, by the way: Some of the links I've sprinkled throughout this post are affiliate links. That means if you click through and make a purchase, I might get a little somethin’ somethin’ in return (aka a kickback). But here’s the kicker—I only recommend tools that I personally use and love, so you can trust that they’re the real deal. Thanks for supporting my business, friend!

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